What to Look For in a Visual Training Company
June 27th, 2008Once you understand the benefits and value of using a flip chart for all your business meetings, training sessions, formal presentations, and other speeches or lectures—as well as the value in developing your own flip chart skills—you may be wondering how to develop these skills so you can start using flip charts as an effective visual aid.
Fortunately, there are a number of visual training companies that offer hands-on training to individuals and companies who want to learn how to create and use their own flip charts. You’ll probably find a variety of companies online offering their “services” in flip chart success. How will you know which one to choose?
There are a number of key questions to ask each visual training company you are considering to make sure you know what each one is offering, what you are getting for your money, and so on. Be careful of the companies who only want to serve as your “crutch;” in other words, they want to sell you a bunch of products (like templates and tools) in such a way that you don’t really learn flip chart skills for yourself, and you have to keep spending your money on the company.
First, find out how much the training will cost. Don’t just pick the visual training company that’s the cheapest: find out exactly what you will get for their listed price, and then choose a company that offers high-quality training at a low price. Some specific items to look for include teaching practical skills, examples of charts, graphs, and diagrams, as well as electronic products (DVDs that are easy to use and mailed out are the simplest and most practical) and offline, interactive training courses.
Next, find out whether the visual training companies you are considering offer ongoing support and information (such as newsletters, e-mailed updates, etc.); stellar customer service via a toll-free phone number and e-mail address where you’re not waiting and waiting for a response; a money-back guarantee if for any reason you are not satisfied; and any additional products and/or services that may benefit your business or you as an individual.
Finally, and perhaps most importantly, find out if you are dealing with an established, reputable, and proven business. You can ask the company questions about their number of years in business and customers yourself, but you may also wish to conduct some research about the company online. Visit forums, find out what others are saying about them, and verify their status with the Better Business Bureau.
