Archive for the ‘Business Storyboards’ Category

Storyboards: Finding a More Effective Way to Communicate Ideas

Thursday, March 27th, 2008

Brainstorming sessions are essential when it comes to identifying the best plan of action for developing new products, creating a five year plan, organizing an advertising campaign and even for planning meetings. The challenge is that sometimes, the best of ideas are not easy to communicate.

If you have a fantastic idea during a brainstorming session, you need to be sure that you can get others on board. Sometimes, words aren’t going to be quite enough.

Storyboards and other visual tools can help you to make sure that you’re getting everyone on board. With storyboards, you can show the ways in which where you are now with a few changes will get you to where you want to be.

Focusing on bringing everyone together and making sure that their opinions can be taken into consideration as well allows your organization to function more effectively. When you are able to come together and focus on getting results - and everyone is on the same page - you’ll be astounded by just how far you can go.

Storyboards and Choosing the Best Location for Your Business

Monday, March 24th, 2008

When you get right down to it, you’ll find that part of what ensures the success of your business is knowing that you’ve chosen the right location. Whether you’re looking for a spot where you can build and grow your travel business, a real estate investment business or you’re going to be running a book store, one thing is certain: if you want your business to thrive you need to be sure that you choose the right location.

When you’re familiar with using storyboards to help plan out a sales project, to create a training program of for any other purpose within your business, you’ll find that you have the tool that you need - a tool that will help you to find the perfect spot for your business.

Take out your storyboards and start sketching out the big picture. Look at the amount of space that you will need for manufacturing or for storing your products. Look at transportation costs. Consider where your customers are. Consider where you want to be. Do you need to have parking for your customers?

Each of these details plays a role in what you’re going to need for your business - and each need is going to help to identify the ideal location for your business. When you are able to identify how all of the parts come together to create the whole, you’ll be able to find the perfect spot.

Using Storyboards to Create Consistency

Monday, March 17th, 2008

Consistency is important when it comes to running your business. In order to be as successful as possible, you need to be sure that you are spreading a consistent marketing message. You want to be sure that you are staying true to your mission statement. Your products should all be of at least a set quality (though exceeding expectations isn’t a bad things.

What does it take to create a level of consistency? How can you be sure that you build on your message? How can you be sure that, while you are staying on message you are still putting out the information that your current and prospective customers are looking for? One thing that you can do is to take advantage of using storyboards.When you use storyboards in your business, you will find that you can identify your message and then Could your advertising campaigns (those you use online and in print and other more traditional media) around that message.

similarly, you will find that you are able to use storyboards to capture after for your messages, to identity ways of making your messages even more consistent (for example, you could use storyboards to create a series of blog posts around a particular topic), and to develop as strategy for putting out your best message.

Consistency isn’t something that just happens within a business, it is something that needs to be worked at and built. Storyboards can help you to identity a strategy, to create a plan and to market your business more effectively.